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A new limited edition bottle concept - for the famous danish vodka brand. "True desire comes in limited numbers".
Description: Denmark is as part of the globalised world - one big anthill. An exploding swarm of inhabitants, working, building and traveling the world to bring back new and exclusive goods.
And they are all dreaming the same dream - experiencing true love and passion in their life.
Somewhere inside the enormous anthill you will find the perfect woman of your life. She is the desired queen, which is not settling for less than only the best.
Are YOU that "limited edition" - the unique creature - that will push aside the competition, step up to the queen, lift his own weight 100 times and give the queen what she truly desires?
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The visual side of the concept is created by playing "the limited number" up againts the "mass". The Limited edition meets the swarm of the anthill and motives and patterns are created by an almost unlimited number of small coloured Danzka bottles.
By using Danzkas own bottles, rotated and resized to create patterns, we see an exciting, dynamic and almost 3D kind of look. |
Project:
- Concept.
- Illustration.
- Bottle/package design.
- Campaign poster.
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